The Digital Communication Tools & Social Media Standards For Promoting Compliance






This course  is designed to give your team an in-depth analysis and rationale for creating a highly effective communication strategy and social media marketing strategy (taking a ‘social first’ approach) aligned with organisational objectives and the broader brand with Tax authority Internal and external stakeholders.

Course Content 

  • Aligning the Media Strategy with the organisational strategy.
  • Importance of good ICT governance and Technology choices, acquisition and risk.
  • Formulating publicity and communication project methodologies, resources and assurance.
  • Tools for Public Relations
  • Video Editing

Learning Outcomes

  • Drive continuous conversation and a compelling content narrative to attract and engage the tax authority stakeholders.
  • Formulate an effective strategy
  • Develop a clear understanding of where social media aligns and integrates with your other marketing channels.
  • Learn to find your audience and develop useful customer personas that match your channel and content strategy.
  • How to utilise social media, both organic and paid, to drive strategic objectives.

Event Details

Start date: 15 July 2024

End date: 19 July 2024

Start time: 09:00 BST

End time: 16:00 BST

Venue: London

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